Why choose us?

Find out what makes us unique and what you can expect
of us

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Why choose the Smart School?

There are a number of coaching schools and training companies in the market so you may wonder what makes us different.

Certainly our courses are unique and significantly more advanced than most of our competitors but the true difference comes from our values which shine through in all we do.

Personal approach

You train in small groups so we can get to know you personally and you receive personal mentoring and support focused on your individual development.

Integrated coaching

We believe that, as a coach, you need to be able to respond fully to the needs of your client through a range of approaches rather having a limited responseto their needs.  So our course aims to draw from the the very latest in coaching skills, theory and knowledge including coaching psychology, change theory and business models.

Real life application

We ensure that you learn and practice your coaching in the wider world. Distance learning courses with no real client work or training programmes that rely merely on working with fellow students simply don’t allow the real skills to develop. We want you to be confident when faced by an actual client.

Warmth and fun

Coaching gets serious results but you can enjoy the journey along the way! Our training is always delivered with warmth, laughter and fun and we enjoy a wonderful group feeling of support and growth in a place of friendship.

Making a difference

Our aim is that you look back at your training a year afterwards and remain thrilled you did it. We want you to be able to see the difference it’s made to your life, whether that’s personally, career-wise, or in your own business. For us, our training has to matter.

In their own words

Click here to see Smart School trained coaches describe their journey through the school and what it has done for them.

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Free Coaching Discovery Day
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Watch a course overview video

Watch a short video on our Diploma in Coaching Excellence course and get a detailed picture of the course, the structure, investment and benefits.

This is the perfect option if you don’t have much time to attend one of our seminars but want to get to know more about our course.


Free Discovery Day

Attend a free Discovery Day and find out what coaching is, how it's changed, how you can blend it with your existing skills and how you can use coaching to create a business or shape your career.

You will also find out everything you need to know about our Diploma in Coaching Excellence and how you can train with us.

Discovery Days run from 10.30am until 4.30pm in central London. It's an open, honest exploratory day in which you can get all your questions answered.

If you think coaching is for you but you need to know a bit more about it then the Discover Day an ideal place to find out. Likewise, if you know for sure that coaching is for you but you want to know if the Smart School is the right place to train, this is an ideal opportunity to get to know us.

Go ahead and reserve your place now.


Book a personal consultation

This is ideal if you are already familiar with coaching and don’t need an introduction to it. Instead you want to find out how it would work for YOU and how our course is different from others.

The personal consultation option is all about YOU and how the course would work for you individually.

We can explore what you want to do with coaching, who you want coach, how you can build a business in that area or how it would fit in to your workplace.

This can be by phone or face-to-face in Victoria, London and would normally be with the founder of the school.


Check dates and book your course now

This option is for you if you know you the Smart School is the right place to train and you know what course you want to take.

You can go ahead and select your start date and pay your deposit or the full course fee.

Select this option to go through the booking page.


Smart School Satisfaction Guarantee

Our Satisfaction Guarantee means that if you join the course and decide after the first weekend that it's not for you, then we will refund your fee minus the non-refundable deposit of £500.

This means you can join our course with confidence and security.

Master Coach Special Offer

As well as receiving the full Diploma in Coaching Excellence worth £2995, you will also receive:

  • Two-day Foundations Course in Group Coaching and Facilitation - £497
  • Two-day Being and Meaning Masterclass - £497

Full price £3985 - £2995 on the “Master Coach” (saving £990)

About the bonuses:

Foundation Course in Group Coaching and Facilitation

This is a two-day live training course which gives you solid grounding in the techniques for coaching and facilitating groups from 5 to 5,000 people.

Over the course of two days you will learn key approaches for harnessing the power of the group in coaching, for creating a learning space for each member and for dealing with large organisational and community based consultations and facilitated events.

Being and Meaning Masterclass

This two day course addresses clients issues at their most fundamental, existential level of meaning and the purpose of being.

Drawing on existential thought from Shakespeare to the Matrix and from Nietzsche to Auster, you will discover how concerns with death, meaninglessness and isolation form the foundations of human thought, emotion and behaviour.

And you’ll learn how you can coach on these issues enabling the client to greater self-knowledge and understanding and hence a freedom to act and choose.

Places are limited! to reserve your place quickly.

free book


What is supervision in coaching?

As a training coach or NLP practitioner will go through a journey of learning and discovery as you train and put your coaching skills to practise. You will face your own challenges, your own highs and lows and your own “aha!" moments.

It’s very important that you receive the ongoing support of a supervisor who can guide you on your journey both in terms of individual client cases and also a more general reflection on your practice and what needs to be learned and improved.

The Smart School offers a comprehensive supervision to our courses to ensure you make those improvements successfully and deliver truly excellent coaching to your clients.

What’s the benefit of small groups for training?

We want the coaches who train with us to really understand and be able to practise what they learn. It’s not enough that we teach it, we want to see it being used. So we ensure that all our groups are small and personal, allowing us to get to know each person individually.

That way we can work on your strengths, develop areas that are weaker and channel the coaching skills in a way that is in tune with how you want to use it in the wider world.

It also means we can hear from each person about their journey so far and how the coaching skills we teach are being used to ensure that news skills are delivered in the context of actual experience.

 

What makes a Smart School trainer?

All our trainers are practising coaches with their own businesses. It’s important to us that our trainers continue to develop their skills and reflect their actual coaching practice. Otherwise, it’s easy for trainers to just simply repeat the "same old stuff" without it being based on fresh practice.

Our trainers come from a variety of backgrounds including a full time internal corporate coach and several coaches with their own active coaching business.

When you train to become a coach with the Smart School, you can be sure that the trainers live and breathe coaching rather than merely repeating book-learning.